In what ways does your media product use, develop or challenge forms and conventions of real media products?
The media product challenged the convention of having a good-looking, athletic, male protagonist. Alternatively, one of the protagonists was a slightly overweight man, however this does follow the convention of many comedies such as "The Goonies" which has a fat kid to create humour when he does the 'truffle shuffle'.
How does your media product represent particular social groups?
One of the protagonist characters is played by a black actor. Black people have been generalised and labelled as less intelligent, however our media product represented a black person as intelligent in order to convey a social message of equality.
What kind of media institution might distribute your media product and why?
BBC Three may distribute our product as they have a similar target audience to us. They also target an audience of young adults and have many comedy television programmes and movies such as Family Guy and Russell Howard's Good News.
Who would be the audience for your media product?
The audience for our media product would be young (16-25 year olds) working class (C2/D/E) males. We used actors that met this criteria and subject matter that this group would find humorous and be able to relate to.
How did you attract/address your audience?
We used non-diagetic music that we found from our focus groups attract our target audience. We also featured a "that's what she said" joke, which young men find very funny. We used actors that mirror the target audience.
What have you learnt about technologies from the process of constructing this product?Before I started the course I had no idea how to use the Premiere Pro editing software, but I am now able to use it with ease, cutting clips, adding sound, editing volume, adding titles and transitions. I also learnt how to use the mac computer after a life of only using pc and now feel very comfortable using the mac.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Since the preliminary task my editing skills have improved a lot. I have now learnt how to put transitions from one shot to another and how to add titles. I have learnt the importance of the 180 degree rule and the effectiveness of camera movement. I have learnt how to make the subject matter the expectations of a specific target audience and the conventions of a genre.
The media product challenged the convention of having a good-looking, athletic, male protagonist. Alternatively, one of the protagonists was a slightly overweight man, however this does follow the convention of many comedies such as "The Goonies" which has a fat kid to create humour when he does the 'truffle shuffle'.
How does your media product represent particular social groups?
One of the protagonist characters is played by a black actor. Black people have been generalised and labelled as less intelligent, however our media product represented a black person as intelligent in order to convey a social message of equality.
What kind of media institution might distribute your media product and why?
BBC Three may distribute our product as they have a similar target audience to us. They also target an audience of young adults and have many comedy television programmes and movies such as Family Guy and Russell Howard's Good News.
Who would be the audience for your media product?
The audience for our media product would be young (16-25 year olds) working class (C2/D/E) males. We used actors that met this criteria and subject matter that this group would find humorous and be able to relate to.
How did you attract/address your audience?
We used non-diagetic music that we found from our focus groups attract our target audience. We also featured a "that's what she said" joke, which young men find very funny. We used actors that mirror the target audience.
What have you learnt about technologies from the process of constructing this product?Before I started the course I had no idea how to use the Premiere Pro editing software, but I am now able to use it with ease, cutting clips, adding sound, editing volume, adding titles and transitions. I also learnt how to use the mac computer after a life of only using pc and now feel very comfortable using the mac.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Since the preliminary task my editing skills have improved a lot. I have now learnt how to put transitions from one shot to another and how to add titles. I have learnt the importance of the 180 degree rule and the effectiveness of camera movement. I have learnt how to make the subject matter the expectations of a specific target audience and the conventions of a genre.
